Free while we are in pilot
Datum is being run with a small number of firms before it is sold. There is nothing to pay, no card to enter, and nothing that quietly starts charging.
| It is free | No card, no invoice, no trial that quietly starts charging. Nothing to cancel. |
| 30 days' notice before that changes | If Datum starts charging, you get at least 30 days' written notice and a price before anything is owed. Carry on or walk away, and either is fine. |
| Your data leaves with you | Export everything at any time from Settings. Delete the account and every record of it goes, including sent mail and its attachments. |
| No warranty, and we mean it | This is early software. A person approves every quote before it is sent, which is the default and the reason a wrong draft costs you a click rather than a job. |
The full wording is in the terms, and what happens to your data is in the privacy page and the data processing agreement.
What it will cost later
Published now so the pilot is not a surprise with a bill at the end. These take effect only after notice, and only if you choose to carry on.
Diagnostic
Find out which workflow is worth automating, and whether you are ready to bother.
- Readiness score against seven dimensions, benchmarked to published research
- Every candidate workflow ranked by annual dollar opportunity
- A written spec for the redesign, yours to keep
- No agent, no card, no call
One workflow
Enquiries or quotes. One job, done properly, measured.
- Your choice of inbound enquiries or quote drafting
- 500 runs a month included
- Full governance: decision boundaries, monitoring, audit trail
- Human approval queue, nothing sends without you
- The ROI ledger, including when it reports badly
- Your own editable rate card
Both workflows
Enquiries and quotes, with your own rules on what the agent may do alone.
- Everything in One workflow, across both
- 2,500 runs a month included
- Custom approval thresholds and discount authority
- Month-close snapshots so history cannot be rewritten
- Priority support
Attributed
For when somebody senior asks what the AI spend actually returned.
- Everything in Both workflows
- 10,000 runs a month included
- Quarterly attribution review against your own accounts
- A board-ready pack you can hand to a bank or a buyer
- Named contact
These are not a paid upgrade. A margin floor you can buy your way past is not a floor.
| Absolute margin floor | 15.5% |
| Cost ceiling per enquiry | $0.050 |
| Cost ceiling per quote | $0.120 |
| Human approval by default | on |
One enquiry read, scored and drafted. Or one quote request parsed, priced and composed. Junk that gets dropped before drafting still counts as a run, but costs a fraction of a cent, so it barely touches your allowance.
Go over and nothing breaks. We tell you, and if you are consistently over then the next plan up is cheaper for you and we will say so.
Published because the ledger asks you to trust our numbers, and that is easier if we show our own.
| Measured cost per enquiry | $0.0013 |
| Measured cost per quote | $0.0062 |
| Worst case at the hard ceiling | $0.05 / $0.12 |
Questions people actually ask
What happens if I go over my included runs?
Nothing breaks. We tell you, and the overage is billed at cost plus a small margin rather than at a penalty rate. If you are consistently over, the next plan up is cheaper for you and we will say so.
Is there a contract?
No. Monthly, cancel whenever. A product whose whole proposition is proving its own value has no business locking you into a year.
What if it does not pay for itself?
The ledger will tell you before we do. It reports two totals every month and the lower one counts only what was measured. If that number does not cover the subscription, it says so in plain language.
Do you train on my data?
No. Your enquiries, quotes, customer names and rate card are yours. They are not used to train anything and they are not shared between accounts.
What do I actually have to do to set it up?
About an hour. Confirm your rate card, which we pre-fill with sensible defaults so you are correcting rather than typing, and answer nine questions about how enquiries and quotes work today. There is nothing to install.
Can I try it before paying?
The diagnostic is free and needs no card. Beyond that we are taking a small number of pilot customers rather than selling subscriptions, because the product is early and we would rather work closely with a few businesses.
Start with the free diagnostic
About a minute, no card, no email. You get a dollar figure for what quoting and enquiry handling cost you today, and the one workflow worth the most to fix first. Four more minutes, if you want it, gets a readiness score benchmarked against published research and an honest answer about whether you should bother yet.